That being said, that price is complete lunacy. PMG 68 EPQ isn't even such an unusual grade for Journey series notes. Other than being the first prefix, there is nothing special about AYR. If it was a 1937 note, I could see that attracting a big premium but this is just a case of bidders loosing their mind.
I generally agree with AL-Bob except for a lot 2003 original Journey $10 came out "wonky" so they could merit a higher bid for the higher grades (not the $20). I haven't submitted any to PMG (who I'm sure would be more generous than BCS) but it doesn't take long to examine how these
TENS just weren't produced well (poorly centred, distracting ink spots, paper quality problems). I don't think the 2002/3
FIVES were as wonky in their production quality. If you got a super gem 2003 $10 (particularly one of the tough "lost" prefixes) lucky you! The 2004 upgraded versions, with the security strip, came out so much better & the super gems will be common IMO.
And then I would just add there's an emerging trend to see these "
grade rarity" type collectors (with deep pockets) who go bananas over the most common banknote in the higher super gem grades. It's pretty bizarre b/c
PMG seems to have pumped out a larger volume of higher super gem grades (on a yearly bases) & these guys (gals) don't seem to notice but continue to tilt their weight on the bid buttons.
Just another example where it always pays to follow the old maxim:
BUY THE NOTE - NOT the HOLDER!